Info: Available in Several Shades Either in 4 gram Stick (Medium) or 5 gram Glass Pots
Choose a Cream Concealer for the final step in your makeup routine to subtly 'Photoshop away' the blemishes on your face and the dark circles under your eyes using natural, silicone-free ingredients such as Jojoba and Argan oil, which soften and soothe the skin at the same time.
Info: Available in Several Shades Either in 4 gram Stick (Medium) or 5 gram Glass Pots
Choose a Cream Concealer for the final step in your makeup routine to subtly 'Photoshop away' the blemishes on your face and the dark circles under your eyes using natural, silicone-free ingredients such as Jojoba and Argan oil, which soften and soothe the skin at the same time.
Product Notes:
This product originally came in glass pots/jars to be applied with a brush, but later they were reformulated to come in a handy lipstick type format for easier, more direct application, which can be very convenient while you're out and about.
As of Summer 2026, they have reversed course, however, and are returning to the glass pots - with the remaining three continuously named shades to begin with (albeit perhaps in a slightly different shade), which will soon be expanded to four additional ones. The new versions feature a touch (3%) more castor oil, to make them a bit creamier.
Colours: The shades of the actual products may vary slightly from what is shown here, since variations are introduced by both the original pictures and your device's display settings.
Ingredients:
Stick version: Caprylic/Capric Triglyceride (derived from Coconut), Cetearyl Olivate, Sorbitan Olivate, Simmondsia chinensis (Organic Jojoba) Seed Oil, Argania spinosa (Argan Oil), Ricinus communis (Castor Seed Oil), Oryza sativa (Rice) Bran Wax, Cetyl Alcohol, Mica, Titanium Dioxide, Zinc Oxide, Iron Oxides, Ultramarines, and some also had Cocos nucifera (Virgin Organic Coconut Oil).
Glass Pot versions: Caprylic/Capric Triglyceride, Ricinus communis (Castor) Seed Oil, Cetearyl Olivate, Sorbitan Olivate, Simmondsia chinensis (Jojoba) Oil, Euphorbia cerifera (Candelilla) Wax, Cetyl Alcohol, Oryza sativa (Rice) Bran Wax, Argania spinosa (Argan) Kernel Oil, Rubus idaeus (Raspberry) Seed Oil.
May Contain (+/-) Iron Oxides (CI 77499, CI 77491, CI 77492), Titanium Dioxide (CI 77891), Mica.
Suggested Usage:
Best applied AFTER foundation. Choose a shade close to your skin tone, or just a shade or two lighter.
For the stick applicator, twist it just enough to expose a bit of the tip, and soften that tip with the warmth of the back of your hand to prepare it for application.
Apply to under-eye circles, and blemishes straight from the stick onto your skin, or use a flat concealer brush, if preferred.
Blend it well, but use a light hand. Stipple the pigment with your finger to blend, if necessary.
For long-lasting coverage, set with Pure Anada Matte Minerals, or Sheer Matte Pressed Mineral Foundation.
For the glass pot versions, Pure Anada recommends using the flat side of their Duo End Eye Brush to pickup product, then blending with the brush or fingertips. The Everyday Eyeshadow Brush is also a great blending option for customers who prefer less coverage and a very diffused finish.
Product Options: